Market Your Book–8 Week Workshop
Note: This program is part of the NAWW Home Study Course Membership. It is shipped 10 days after your first payment.
Topics
Week One – Mapping Out Your Marketing Plan
- Focus on six key areas
- Creating your own marketing mix
Handouts: MAP-Marketing Action Plan and FOCUS Marketing
Week Two – Creating Press Releases & Press Kits
- How to create and use press releases (online and offline)
- How to create and use press kits (online and offline)
Handouts: Five Sample Press Releases
Week Three – Doing Book Signings, Book Fairs, Radio, and Speaking
- What to focus on for a higher return on investment
- How to leverage your time with customers and build a strong foundation
Handouts: Book Fairs & Conventions
Week Four – Leveraging Book Reviews, Interviews, and Paid Ads
- What information to give reviewers and interviewers
- How to use paid advertising in newspapers, magazines, and direct mail
- How to structure your ads for maximum results
Handouts: Book Reviewers & Other Resources
Week Five – Using E-zines and Solo E-mails to Market and Sell
- Why you must build a list and publish an e-zine
- How to get started
- The best way to grow your list
- How to sell your books and other information-based products using e-mail
Handouts: Three Sample Promos
Week Six – Using Websites and Blogs to Market and Sell
- Why you should use Wordpress
- What you must include on your website
- What you should avoid putting on your website
Week Seven – Using Podcasting and TeleSeminars to Market and Sell
- What is podcasting and how to use it
- Four ways to profit using teleseminars
Handouts: TeleSeminar Checklist and a Speaker E-mail/Agreement
Week Eight - Using Articles, eBooks, and Downloads to Market and Sell
- Seven ways to use articles in your marketing plan
- Leveraging downloadable technologies in your marketing plan
- Wrap up and putting it all together for profits
BONUS ONE
Every registrant receives access for FOREVER to the NAWW Friday Weekly Q & A at 1 pm (CST)!
Want to read testimonials from previous NAWW members and workshop attendees? Click here to read Our Testimonials
How To Purchase
You will also receive all of the contents outlined above immediately by download. Physical product shipped within 10 days.
Available only with NAWW Home Study Course Membership
